In 2019, marketers are using a variety of messaging apps to reach customers. From Slack and HipChat to Kik and WhatsApp, brands are using messaging apps as an extension of their marketing strategy. These chat apps have taken social media by storm and are now the go-to app for communicating with friends and family members who don’t have a desktop or smartphone to communicate with. SMS marketing is going to be more prevalent than it has ever been before in the next few years. With the adoption of chat apps by businesses, it’s only natural that SMS marketing Chennai will start taking more steps toward becoming more prominent in the coming years. Read on for insights into what the future of SMS marketing might look like in 2023.